What you need to know about how we test our Sun Protective Apparel, SPF clothes and Sun Hats
All of our Men's Sun Protective Apparel is tested and labeled for sun protection effectiveness.
In 2001, a published analysis of UV protection provided by mens SPF clothes concluded that more than 50% offered less protection than a SPF 30 sunscreen.
We independently test our sun protective clothing fabrics for UPF using current national test protocols.
Australians pioneered use of a “Ultraviolet Protection Factor” more
than a decade ago and now apply it to nearly 3 million sun protection
garments a year, including mens SPF clothing, men's sun hats and sun protective swimwear.
Using standards defined in this country by the American Association of
Textile Chemists and Colorists, and the American Society for Testing
and Materials, all of our sunblock clothing fabrics are rigorously
The fabrics for our sun protective hats and clothing are electronically tested for both UVA and UVB,
laundered 40 times, exposed to 100 units of simulated sunlight, then
retested. Our men's swim shirts and swimwear fabrics are also exposed
to chlorinated water before retesting. Garment ratings are the lower of
the initial test and the retest. We only market uv clothing rated from
UPF 30 to UPF 50+. Our Coolibar hangtags accurately inform you of each
garment’s sun protection rating.
Men's Sun Protective Apparel Clothing
Coolibar's sun protection for men includes sun protective clothing (also called sunblock clothing), sun hats, and swimwear. Choices include mens clothing such as our popular everyday button-down shirt and polos, mens sun hats in many styles, colors and materials, and SPF swimwear like rashguard shirts.